Very interesting blog here from Hubspot highlighting the differences and benefits between inside & outside sales (field sales). It is often argued that one method has an advantage over the other, but that is dependant upon what the practical deployment of each strategy is, and to what end you want your sales team to function and achieve.
Inside sales offers a streamlined, more automated approach, while outside sales takes advantage of in-person interaction and the power of face-to-face communication. So, which go-to-market strategy should you choose?
Highly recommended for any companies wondering which route to go down when sourcing new sales staff:
Zero Surplus is a specialist recruitment agency for both inside sales and field sales across Cambridge and wider East Anglia.